Koios Intelligence Inc. x Agence Wittycloud x Université de Montréal

The virtual marketing assistant (chatbot) allows users to interact via a mobile app or web platform and receive personalized advice on the best marketing strategies for their needs. The bot is powered by a complex system based on artificial intelligence (AI). First, the conversational engine uses an intelligent dialogue system to interact with users and understand their marketing needs. Next, the recommendation engine develops customized strategies based on the needs identified.

Finally, the analytics engine uses machine learning to suggest increasingly relevant strategies to users based on their previously mentioned preferences and needs. The virtual agent will enable users of the Software-as-a-Service (SaaS) platform to receive marketing strategies tailored to their specific needs through its self-service conversational system. This solution will make it possible to provide high-quality service at all times to thousands of users simultaneously, without human interaction, both in Quebec and internationally.